

You can see it on reality shows like “Trading Spaces” or “Trading Housewives” where participants experience a different perspective from their own place. On June 10th, The directors from United Way of St. Clair County and United Way of Sarnia Lambton swaped places to do just that.
The goal was to raise the awareness of United Way’s mission to the community and to share and understand the socio-economic and cultural differences or similarities of two countries that United Way serves. Of the 1,300 United Ways in the United States and International United Ways in 93 countries, We are unique having two United Way offices located only a third of a mile apart from the International Border. Two other similar settings include Detroit/Winsor and Ste. St. Marie/Soo St. Marie – All in Michigan.
The objective was to build a collaborative relationship with the United Way’s and their agencies with the intent to develop and exchange best practices.

The swap was also an opportunity to develop creative an innovative ways to further engage communities to participate and support United Way’s mission.
Activities for the day included:
-Meeting with each United Way staff to learn their roles and work environment
-visit with funded agencies and programs and an opportunity to share best practices
-Participate in a United Way Volunteer Committee meeting
-To visit a few companies that support United Way workplace campaigns
-Visit some of United Way’s newest initiatives (i.e. United Way Community Dental Clinic)
-Interview with local media.
the things that I found similar was our United Way operations. Both offices have a staff of six. Both agencies fund 50 programs from 24 agencies. In population, St. Clair County is slightly higher at 167,000 compared to 138,000 in Lambton County. In last year’s campaign effort, St. Clair County raised $1.6 million comparied to $1.8 million in Sarnia Lambton. One of Sarnia’s largest employers, Imperial Oil (Shell Oil) represents over thirty percent of their campaign. Both United Ways conduct similar campaign strategies utilizing volunteer leaders and businesses. The difference in the workforce was the growth of young professionals in manufacturing, engineering and health care. Lambton County residents have a higher trade or college education average than St. Clair County.
On the human and social services side there was quite a contrast. Sarnia Lambton’s elderly and retiree population is on the rise. the services to support this growing population, include the need for transportation, podiatry (foot ailments), and substance abuse, particularly in perscription drugs. This issue also carries over to all age groups which lead to United Way of Sarnia Lambton’s Drug Strategy – One of their key initiatives to reduce harm, Increase safety and awareness and implement programs that require collaboration and lasting impact measures.
In my visits with agencies such as the Ministry Health Centers, Big Sisters and Rebound, I learned that space and capacity were big issues. Agencies were truly maximizing their resources and the staff I met were very friendly, professional and more important, committed to the cause. Sounds familiar, eh?